SOCIAL NETWORKS AND THE FEELING OF LONELINESS: A PSYCHOLOGICAL ANALYSIS
Keywords:
social networks, loneliness, psychological analysis, social comparison, virtual communication, emotional well-being, online behaviorAbstract
This article examines the psychological aspects of loneliness in the context of active social network use. The study analyzes how virtual communication, online interactions, and social media engagement can both reduce and intensify feelings of loneliness. The research highlights that while social networks provide a sense of connection and belonging, excessive or passive use often leads to emotional isolation and a decline in real-life social interactions. The article also discusses the role of self-presentation, comparison, and validation-seeking behavior in shaping users’ emotional well-being. The psychological mechanisms underlying loneliness in online environments are analyzed through social comparison theory, attachment theory, and cognitive-behavioral perspectives.
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