MEDIA MATNLARIDA PERSUASIV TIL VOSITALARINING LINGVOPRAGMATIK XUSUSIYATLARI

Authors

  • Ismoilova Muxlisa Hasanboy qizi Namangan viloyati Davlatobod tumani 52-maktabning ona tili va adabiyot fani oʻqituvchisi Author

Keywords:

media matn, persuasivlik, lingvopragmatika, reklama, siyosiy nutq, shior

Abstract

Ushbu tezisda media diskursida qo‘llaniladigan persuasiv (ishontirishga qaratilgan) til vositalarining lingvopragmatik xususiyatlari yoritiladi. Reklama, siyosiy nutq va ijtimoiy tarmoq matnlarida emotsional birliklar, ritorik savollar, qisqa shiorlar va statistikaning auditoriyaga ta’siri misollar asosida tahlil qilinadi. Tadqiqot shuni ko‘rsatadiki, persuasivlik vositalari auditoriyaning yosh, ijtimoiy mavqe va madaniy xususiyatlariga qarab farqlanadi.

References

1. Perloff, R. M. (2017). The Dynamics of Persuasion: Communication and Attitudes in the 21st Century. Routledge.

2. Cook, G. (2001). The Discourse of Advertising. Routledge.

3. Chilton, P. (2004). Analysing Political Discourse: Theory and Practice. Routledge.

4. van Dijk, T. A. (1997). Discourse as Social Interaction. SAGE Publications.

5. Fairclough, N. (1995). Media Discourse. Edward Arnold.

6. O‘rinboyeva, M. (2020). O‘zbek mediamatnlarida lingvopragmatik xususiyatlar. Toshkent.

7. Karimov, A. (2022). Reklama tilining lingvistik xususiyatlari. Qarshi.

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Published

2025-10-02

Issue

Vol. 2 No. 4 (2025): STUDYING THE PROGRESS OF SCIENCE AND ITS SHORTCOMINGS

Section

Articles