CONCEPT AND TYPES OF CULTURAL PR TECHNOLOGIES

Authors

  • Islam Asilbekov Master of Arts, Uzbekistan University of Journalism and Mass Communications Author

Keywords:

This thesis analyzes the concept of cultural PR, its origins, its role in social life, and its main types. Additionally, the role of cultural PR in information exchange within society and the promotion of national values is highlighted. This process also examines the ways in which social consciousness is influenced through art, literature, and traditions.

Abstract

This thesis analyzes the concept of cultural PR, its origins, its role in social life, and its main types. Additionally, the role of cultural PR in information exchange within society and the promotion of national values is highlighted. This process also examines the ways in which social consciousness is influenced through art, literature, and traditions.

References

1. V.M.Chijikov, Ijtimoiy-madaniy boshqaruvga kirish darslik. . M., 2003. B. 340.

2. Marketing communication: principles and practice. Richard J.Varey. / Routledge. 2002/.–416 pages

3. Данченок Л.А., Корсаков А.А., Рожкова С.В. Практикум по курсу “Маркетинг” / Московский международный институт эконометрики, информатики, финансов и права, М.: 2003, 51 с.

4. Интегрированные коммуникации: реклама, паблик рилейшнз, брендинг: Учебное пособие / Ф. И. Шарков. —М.: Издательско-торговая корпорация «Дашков и К», 2011. — 324 с.

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Published

2025-03-09