THE ROLE AND SIGNIFICANCE OF ORAL SPEECH IN INTERCULTURAL COMMUNICATION
Keywords:
oral speech, intercultural communication, non-verbal cues, cultural awareness, communicative competenceAbstract
In the context of increasing globalization and multicultural interaction, oral speech plays a central role in facilitating effective intercultural communication. Beyond the mere transmission of verbal messages, oral speech comprises prosodic, non-verbal, and culturally embedded features that affect how messages are constructed and interpreted. This article explores the theoretical and practical dimensions of oral speech in intercultural settings, examining challenges such as language barriers, non-verbal miscommunication, and cultural differences in communicative styles. Strategies for improving oral communication competence are also presented, with implications for education, professional environments, and international diplomacy.
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